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The Beauty of Handwritten Font Based Logo Design

There is a huge number of fonts that you can use for your next design work. So why choose handwritten fonts? Because it has a certain air of beauty that computer-generated fonts such as Arial or Times New Roman. These fonts no doubt make things look very formal, but the point is, if you are […]
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Does a Culture Conscious, Global Logo Demand Multiple Designs?

Designing the logo of a multinational company/brand/event is a challenging task because not only must your design appeal to a global audience, but do it without hurting cultures. For instance, let us assume your client has offices in the Middle East and USA, and you use a “thumbs up” sign for his logo design. While […]
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Common Symbols in Logo Design, Their Advantages and Disadvantages

Language is the main medium of communication, but in different parts of the world people talk in different languages. Big brads sell product and services all over the world and they need a universal language that can help them connect with the global audience. That is why, designers use different types of symbols in custom […]
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Who Says A Professional Logo Design Must Be Meaningful?

The work of a logo is to create an identity for a particular brand to differentiate it from other similar brands. Besides shapes and symbols, colors play an important role in professional logo design because every color communicates some message to its viewers. However, selecting colors is quite challenging, for despite knowing everything about a […]
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Why Trends, Crowdsoucing and Logo Design Contests Are Creating So Much Controversy?

Trends and crowdsourcing are two most controversial areas of logo design business. A logo should have some contemporary elements, but that does not mean you can constantly follow trends in every logo design. Hundreds of designers follow the same trends frequently and the chances of accidental design similarity are very high. Crowdsourcing has its negative […]
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Simple or Intricate Logo Design?

Every business needs a logo. The logo of a company does not just give it a name and face that will stand out from the crowd. It also gives the company a recognition, a way of recollection for its customers. For a logo designer, creating a logo is a challenge. The logo has to look […]
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Give Your Old Logo Design a New Look. Re-identify Your Brand!

A logo is the face of a company and changing an old, famous logo design is always a challenging task. However, before you set off on giving your old logo the desired face-lift, you must understand why redesigning is important, despite being risky. Generally, companies will change their business logo design to fulfill three qualities […]
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Qualities of a Good Logo Design and Its Importance in Brand Building

The tag-line of a company may explain what products and services they offer, but a logo serves a superior function. Several companies sell the same products but a business logo design helps a company differentiate its business from others in their niche. A custom logo design reflects the image of a company and attracts potential […]
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Learn the Art of Balancing Personal and Client Logo Design Projects

Most people associated with the creative industry will admit being torn between personal and client projects occasionally. While personal projects are essential for fulfilling one’s creative urges and promoting oneself, taking up client projects is important for financial reasons. So, how can you maintain the perfect balance between the two? Here are few simple guidelines. […]
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Maintain a Successful Logo Design Blog with These Simple Traits (Apart From Writing Skills)

Are you a new logo designer who is planning to create a strong fan base by launching your own blog? If it is so, you must be wondering whether you possess the right skills to launch a successful blog. Most people think that only gifted writers can be successful bloggers. However, this is a wrong […]
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